What is the best way to get your brand onto the street? Why not through a pop-up store? Pop-up stores are ‘popping up’ everywhere and it’s a great way to create awareness spread word-of-mouth. Here are some awesome pop-up stores bringing their brand to the street!
Reebok opened up a pop-up store in New York City and called it “FLASH” which featured some one-of-a-kind styles, in both clothing and shoes.
Nescafe opened a pop up store in Sydney Australia and gave away free coffee. The inside of the pop-up store was even decorated to look like a barista.
- Kate Spade
This pop-up store created for Kate Spade (a designer clothing, shoes, and women fashion accessories store) in New York City, was shaped as an igloo, and offered various luxury goods. They also gave away free cups of cocoa 🙂
The ‘Puma City’ shipping container store was built utilsing 24 shipping containers! This pop up store measures 11, 000 square feet, can travel across the world and is environmentally friendly! Now that’s a great pop-up store concept!